Case Study: Real Estate Content Growth

Client: California Realtor

Problem:

The client was posting inconsistently on Instagram and TikTok—around 5 reels per month—with no clear strategy and unoptimized content.

Solution:

I implemented a full short-form content system. I write scripts, edit videos, add engaging captions, and publish optimized reels across all platforms. The client only records the videos.

Results:

Increased output from 5 to 10 reels per month

More consistent, high-quality content

Increased views and reach across platforms

Improved visibility that helped generate more inquiries and sell more homes

Outcome:

The client saved time, gained more exposure, and turned social media into a tool for real estate growth.

Case Study: Podcast Content Growth

Client: Podcast Creator

Problem:

The podcast lacked a structured online presence. Episodes were long, unedited for social media, and there was no strategy to turn key moments into shareable clips.

Solution:

I turned full podcast episodes into short, engaging clips with captions and hooks, scheduled across social platforms, using a workflow where the client only records.

Results:

Increased clips from 10 to 25 per month

Average views per clip: from 200–300 to 1,500–2,000 within the first month

Instagram followers grew from 1.2k to 2.8k in 2 months

Podcast downloads increased from ~500 per episode to 900–1,100

Outcome:

The creator saved time, reached a larger audience, and turned podcast highlights into a powerful growth tool for their brand.